Modearn™: Advice for Millennials & Gen X
COUCHSIDE CONVERSATIONS

Modearn™ Advice for Millennials & Gen X

Modearn™ Advice for Millennials & Gen X

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COUCHSIDE CONVERSATIONS

Featuring

Beau Wirick, Wealth Advisor at Morton Wealth

Stacey McKinnon, COO, CMO, & Wealth Advisor at Morton Wealth

For many Millennials and Gen Xers, financial life can feel increasingly complex. You may have built a solid foundation through your career, a business, a home, or retirement savings, but still find yourself asking what comes next. How much should you enjoy today versus save for the future? Should you buy a home or keep renting? How should you handle RSUs? And should funding your children's education come before maximizing your own retirement savings?

In this episode of Couchside Conversations, Stacey McKinnon and Wealth Advisor Beau Wirick explain why Morton created Modearn™, a flat-fee financial planning service designed to make personalized advice accessible to Millennials and Gen X before they reach the asset levels traditionally required by wealth management firms. They explore how Modearn™ approaches decisions across four areas, life, family, career, and investments, and share real examples involving real estate, equity compensation, education planning, alternative investments, and balancing the financial needs of your current and future self.

Key Takeaways

  • You don't need to wait until retirement to benefit from financial planning. Millennials and Gen X are already navigating major decisions around careers, families, housing, investing, and retirement. Modearn™ was created to provide personalized advice during these earlier wealth-building years, before someone reaches traditional wealth-management asset levels.
  • Financial planning often means balancing “current me” with “future me.” Enjoying your lifestyle today doesn't have to mean neglecting retirement, just as saving for the future doesn't have to mean putting your current life on hold. Stacey describes the right balance as often falling somewhere in the middle.
  • Financial decisions are interconnected across life, family, career, and investments. Decisions about housing, stock compensation, education, retirement savings, or investing rarely exist in isolation. Looking at them together can help ensure one financial decision supports rather than competes with your other priorities.
  • Real estate isn't automatically the right investment for every situation. Stacey and Beau discuss properties generating only 1–3% returns, the hidden costs of ownership, and situations where renting may provide greater financial and lifestyle flexibility. The right decision depends on both the numbers and what you want from your life.
  • Investment and education strategies should reflect your broader financial picture. From diversifying concentrated RSUs to deciding between retirement savings and a 529 plan, Stacey and Beau show why factors like taxes, liquidity, time horizon, and other financial goals need to be considered together rather than following one-size-fits-all advice.
  • Personalized advice can help with both the mathematical and emotional sides of money. An advisor can provide analysis, accountability, and a neutral perspective when decisions become complicated, particularly when couples have different financial experiences or priorities. As Stacey explains, sometimes the greatest value is simply having someone who understands your full financial picture to call when a decision arises.

Watch the Full Conversation

Watch previous episodes here:

Smart Ways to Give and Receive an Inheritance | Morton Wealth

How To Travel More With Credit Card Points | Morton Wealth

Key Moments from this Episode

00:43 – Why Modearn™ Was Created
Stacey shares the personal motivation behind Modearn™ and the challenge it was designed to address: many people are making complex financial decisions without access to personalized advice, leaving them to rely on DIY or generalized online guidance.

03:41 – Balancing “Current Me” With “Future Me”
Enjoying life today and preparing for retirement can feel like competing priorities. Stacey and Beau discuss why financial planning for Millennials and Gen X often involves finding a balance between current lifestyle goals and building wealth for the future.

05:34 – Financial Decisions Across Life, Family, Career, and Investments
Modearn™ organizes financial planning around four interconnected areas. Stacey walks through real decisions within each, from spending and insurance to stock options, business tax planning, retirement accounts, and investment properties.

12:16 – Real Estate: When Buying or Holding May Not Be the Best Choice
Real estate decisions require more than assuming property is always a good investment. Stacey and Beau examine rental properties earning only 1–3%, ongoing ownership costs, inherited properties, and situations where renting may provide greater financial and lifestyle flexibility.

17:48 – Managing RSUs, Diversification, and Competing Financial Goals
For investors with concentrated company stock, diversification can't be considered in isolation. Beau walks through an RSU strategy that accounts for taxes while also considering liquidity and goals such as education, a home purchase, or travel.

21:08 – Rethinking How You Save for Your Child’s Education
Education planning comes with a much shorter investment horizon than retirement. Beau explains why maximizing your own retirement accounts may sometimes take priority over a 529 and how factors such as a parent's age, scholarships, and the need for flexibility can change the strategy.

Questions this Episode Answers

  • When should Millennials and Gen X start working with a financial advisor?
    • Financial planning can become valuable well before retirement or reaching traditional wealth-management asset levels. Stacey and Beau discuss how people in their 30s and 40s are already navigating complex decisions around careers, housing, families, investments, and retirement that can benefit from personalized advice.
  • How can I balance enjoying life now with saving for retirement?
    • Stacey describes this as the tension between “current me” and “future me.” The answer often isn't choosing one over the other, but creating a financial strategy that allows you to enjoy your life today while continuing to build toward your longer-term goals.
  • Is buying real estate always better than renting?
    • No. Stacey and Beau discuss properties producing only 1–3% returns, rising ownership costs, and situations where renting may provide greater flexibility. The decision should consider the financial numbers alongside where and how you actually want to live.
  • How should I manage RSUs and concentrated company stock?
    • Diversification is only one part of the decision. Beau explains how taxes, newly vested RSUs, employee stock purchase plans, liquidity needs, and other goals can all influence the strategy for reducing concentration in company stock.
  • Should I prioritize a 529 or my own retirement savings?
    • Beau explains that parents may want to evaluate whether they're maximizing their own retirement accounts before heavily funding a 529. Education has a shorter investment horizon, and options such as Roth accounts may provide greater flexibility depending on the parent's age and circumstances.
  • Why would I need a financial advisor if I already have a 401(k) and investments?
    • Financial planning goes beyond choosing investments. An advisor can help connect decisions across life, family, career, and investments, provide accountability, work through tradeoffs with a spouse, and help determine how individual financial choices fit into your broader goals.

Why This Matters for Millennials & Gen X

Your 30s and 40s can bring some of your biggest financial decisions at the same time. You may be growing your career and investments while deciding whether to buy a home, managing equity compensation, raising a family, paying for education, and trying to save enough for retirement without putting your current life on hold.

This episode shows why those decisions are difficult to solve with one-size-fits-all advice. Through specific examples involving real estate, RSUs, education savings, investing, and competing family priorities, Stacey and Beau demonstrate how the right answer can change based on your goals, timeline, taxes, lifestyle, and even how you feel about a decision. For Millennials and Gen X building wealth, thoughtful financial planning can help connect those moving pieces and provide something Stacey identifies as especially valuable: someone to call when the next big decision comes up.

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DISCLOSURES

Information presented herein is for discussion and illustrative purposes only and is not intended to constitute financial advice. The views and opinions expressed by the speakers are as of the date of the recording and are subject to change. These views are not intended as a recommendation to buy or sell any securities, and should not be relied on as financial, tax, or legal advice. You should consult with your finance professional, accountant, or tax professional before implementing any transactions or strategies concerning your finances.